一本好的台历不仅需要的设计,同时在排版方面也需要去多加注意。很简单的一个道理大家可能都懂,不论是多好的内容,如果在设计的时候无法去做好排版,让人看着非常吃力的话,台历的制作就无法显现出本身应该有的效果。今天小编和大家一起来了解一下台历设计中的文字排版方面有哪些需要注意的地方。
A good calendar requires not only professional design, but also more attention in typesetting. A very simple truth you may all understand, no matter how good the content is, if you can not do a good typesetting when designing, let people see very hard, the production of the calendar can not show its own effect. Today, Xiaobian and everyone to understand the calendar design of the typesetting aspects of what needs attention.
一、 字号规格
Size specifications
为了更好的提高印刷台历和数字制作的效果,文字的字号规格也有多种选择。印刷文字有大、小变化。通常为汉字的大小定为七个等级,按一、二、三、四、五、六、七排列,在字号等级之间又增加一些字号,并取名为小几号字,如小四号、小五号等。号数越高,字越小。号数制的特点是用起来简单、方便,使用时指定字号即可,无需关心字形的实际尺寸。目前,号数制仍是目前表示字形规格广泛的方法。
In order to better improve the printing calendar and digital professional production effect, the font size specifications of the text also have a variety of choices. There are big and small changes in printed text. Usually, the size of Chinese characters is set to seven grades, arranged in order of one, two, three, four, five, six and seven. Some numbers are added between the sizes and named as small numbers, such as small four, small five, etc. The higher the number of numbers, the smaller the words. Number system is characterized by its simplicity and convenience, and can be used to specify the number without concern for the actual size of the font. At present, the number system is still the current way to express a wide range of font specifications.
二、趣味性与创造性
Interestingness and Creativity
排版设计中的趣味性,主要是指形式的情趣。这是一种活泼性的版面视觉语言。如果版面本无多少精彩的内容,就要靠制造趣味取胜,这也是在构思中调动了艺术手段所起的作用。版面充满趣味性,使传媒信息如虎添翼,起到了画龙点睛的传神功力,从而更吸引人,打动人。趣味性可采用寓意、幽默和抒情等表现手法来获得。创造原则实质上是突出个性化特征的原则。鲜明的个性,是排版设计的创意灵魂。
Interest in typesetting design mainly refers to the interest of form. This is a lively layout visual language. If there is not much wonderful content in the layout, it depends on the creation of interest to win, which is also the role of mobilizing artistic means in the conception. Layout is full of interesting, so that the media information such as tiger wings, played a key role in the transmission of spirit, thus more attractive, moving. Interest can be achieved by means of moral, humor and lyricism. The principle of creation is essentially the principle of highlighting individual characteristics. The distinct personality is the creative soul of typesetting design.
三、整体性与协调性
III. Integrity and Coordination
排版设计是传播信息的桥梁,所追求的更好的产品形式需要符合主题的思想内容,这是排版设计的根基。只讲表现形式而忽略内容,或只求内容而缺乏艺术表现,版面都是不成功的。只有把形式与内容合理地统一,强化整体布局,才能取得版面构成中独特的社会和艺术价值,才能设计应说什么、对谁说和怎样说的问题。强调版面的协调性原则,也就是强化版面各种编排要素在版面中的结构以及色彩上的关联性。
Typographic design is a bridge to disseminate information. The better product form pursued needs to conform to the theme of the ideological content, which is the foundation of typographic design. Layout is unsuccessful if it only emphasizes the form of expression but ignores the content, or only seeks the content but lacks artistic expression. Only by rationally integrating form and content and strengthening the overall layout can we achieve unique social and artistic value in the layout and solve the problems of what to say, who to say and how to say in the design. Emphasize the principle of layout coordination, that is, to strengthen the layout elements in the layout of the structure and color relevance.
往往好的印刷质量能够获得比较好的印刷效果,所以对于台历印刷产品的印刷环节也是一个需要注意控制的生产环节,在印刷纸张和印刷油墨的使用都要做到合理使用,选择适合用于台历印刷的纸张和印刷油墨,这样才能够生产制作出效果更好的台历印刷产品来。
Often good printing quality can obtain better printing effect, so the printing link of calendar printing products is also a production link that needs to be controlled. In the use of printing paper and printing ink, we should make rational use of them, and select suitable paper and printing ink for calendar printing, so as to be able to survive. We can produce better desktop calendar printing products.