After a long time of design, typesetting and repeated proofreading by the director of Jinan printing factory, the company's brochure was finally finalized and ready for printing. But when the brochure is finished, some customers will ask why the final product of the brochure is not the same color as the electronic manuscript?

　　相信很多人也有这样的疑问，让济南印刷厂小编来告诉大家，为什么企业的宣传册成品和电子原稿会存在色差。

　　I believe that many people also have such questions, let Jinan printing factory small edition to tell you why there is a color difference between the finished product of the enterprise's brochures and the electronic originals.

　　，我们要知道电脑显示的颜色是RGB模式，而打印使用的颜色是CMYK模式。这两种颜色有很大的区别。

　　First of all, we need to know that the color displayed on the computer is RGB mode, while the color used for printing is CMYK mode. There is a big difference between the two colors.

　　其次，不同的电脑，它们的显示器、显卡都是不同的，这就会导致相同的色彩值在不同的电脑上也会出现色彩偏差。如果设计师有经验，可以在一定程度上避免显示偏差的影响。

　　Secondly, different computers have different displays and graphics cards, which will lead to the same color value on different computers. If the designer has experience, the influence of display deviation can be avoided to some extent.

　　设计稿确定后，有必要开始印版，从这里开始，会有更多的因素影响企业宣传册的成品和电子稿的色差。一些纸本身的颜色,和制版机器的质量和板以及制版人员制版经验,如:曝光时间,洗板方案,洗盘子,盘子保健和其他步骤,油墨的质量和部署,印刷的质量和印刷的经验也会影响成品的色差。

　　After the design draft is determined, it is necessary to start printing. From here on, there will be more factors affecting the color difference between the finished product of the enterprise brochure and the electronic draft. Some paper's own color, and the quality of the plate making machine and the plate making experience of the plate making personnel, such as: exposure time, plate washing solution, plate washing, plate health care and other steps, the quality and deployment of ink, printing quality and printing experience will also affect the color difference of the finished product.

　　虽然有许多因素在印刷企业宣传册的过程中会影响成品的演讲,和存在的色差是不可避免的,但是只要有多年印刷行业设计师和主人,可以大大降低成品的颜色区别和电子手稿。

　　Although there are many factors that will affect the speech of the finished product in the process of printing enterprise brochure, and the existing color difference is inevitable, as long as there are many years of printing industry designers and masters, the color difference and electronic manuscript of the finished product can be greatly reduced.

　　一本好的企业宣传册应该注意对宣传册主题风格的定位。这是非常重要的，图画书分为很多种，如:企业宣传图画书、产品宣传图画书、宣传页面图画书等。在企业宣传画册设计成功的要点是这张专辑的主题定位,在设计之前,需要与客户友好沟通,理解客户的需求,这包括画册设计风格定位、企业文化和产品特性分析、产业定位、图形操作过程中,客户的观点,等等,制定正确的设计策略。有句古话也说得好:军人不动根稻草。所以在进行专辑设计之前也要做好沟通与合作，制定出合适的专辑主题风格。

　　A good corporate brochure should pay attention to the positioning of the theme style of the brochure. This is very important. Picture books can be divided into many kinds, such as: Enterprise publicity picture books, product publicity picture books, publicity page picture books, etc. The key to the success of corporate brochure design is the theme orientation of this album. Before the design, we need to communicate with customers friendly and understand customers' needs, including album design style orientation, corporate culture and product characteristics analysis, industrial orientation, graphic operation process, customers' views, etc., and formulate correct design strategies. There is an old saying that goes well: soldiers do not move the first straw. So before the album design, we should also do a good job in communication and cooperation, and work out the appropriate theme style of the album.

　　以上是济南印刷厂小编为大家介绍的相关内容，想要了解更多内容，欢迎访问网站：http://www.jindingyinshua.com

　　These are the relevant contents introduced by Jinan printing factory. If you want to know more, please visit the website: http://www.jingyinshua.com